Windfall: the booming business of global warming

Windfall: the booming business of global warming
Title : Windfall: the booming business of global warming
Author : Mckenzie Funk
Type : Book
Publisher : Penguin books - 2014
Subjects
  • Global warming - Economic aspects

  • Clean Energy investment

  • Entrepreneurship

Call No. (AUMARK) : 338.4736373874 (FUW)
ACCNO : 7212

Bibliography : McKenzie Funk has spent the last six years reporti... ...

Bibliography : McKenzie Funk has spent the last six years reporting around the world on how we are preparing for a warmer planet. Funk shows us that the best way to understand the catastrophe of global warming is to see it through the eyes of those who see it most clearly—as a market opportunity. Global warming’s physical impacts can be separated into three broad categories: melt, drought, and deluge. Funk travels to two dozen countries to profile entrepreneurial people who see in each of these forces a potential windfall. The melt is a boon for newly arable, mineral-rich regions of the Arctic, such as Greenland—and for the surprising kings of the manmade snow trade, the Israelis. The process of desalination, vital to Israel’s survival, can produce a snowlike by-product that alpine countries use to prolong their ski season.